Visuals in marketing – reach more and sell more
Learn how to use visual content in your marketing – it works really well, and can help you grow your business.
People following directions with text and illustrations do 323% better than people following directions without illustrations. (Springer)
Marketers rate visual marketing as: 49% – Very Important 22% – Important, and 19% – say that their strategy is nothing without visual content. (Venngage)
Infographics have had the biggest increase in usage among B2B marketers in the last four years – now at 67%. (Content Marketing Institute)
Publishers that use visual content grow traffic 12 times faster than those who don’t.
In responses to a recent survey, 95% of B2B buyers said that they wanted shorter and highly visual content.
49% of marketers primarily use visual content on blogs and websites followed by social channels such as Facebook and Instagram. (Venngage)
When people hear information, they’re likely to remember only 10% of that information three days later. However, if a relevant image is paired with that same information, people retained 65% of the information three days later. (Brain Rules)