Author: Kajetan Stachowiak

The Manifest Recognizes KARTS DESIGN as one of the Most Reviewed Design Agencies in London

Design agencies have been massive in the past couple of decades. From creating advertising and marketing collaterals to helping create content for online efforts, having a reliable design partner is quintessential today. Our team at KARTS DESIGN has been crucial to our client’s success. As a matter of fact, our commitment to bringing the best design services to the market is getting matched with a beautiful award from The Manifest.

The Manifest, for those who don’t know, is a business news and how-to website that compiles and analyzes practical business wisdom for innovators, entrepreneurs, and small and mid-market businesses. Their platform shows off industry leaders such as ourselves so go visit them today.

According to their recent press release, our team has been awarded for accumulating the most number of reviews in London’s design agency!  We are honored to be receiving this incredible award. Our team couldn’t thank our clients and partners enough for their support and for taking the time to write reviews about their experiences working with us. This is a huge milestone for us and we are thankful to everyone who made this award possible.

We would also like to extend our gratitude and appreciation to The Manifest and its team. Thank you for your hard work in the industry and for helping make this award a reality. This award is a great proof of what we and our team can offer in this competitive industry.

From branding and ads to UX and UI, our team is the perfect design agency for your next project. Contact our team today and let’s talk about how we can help.

THE TOP DESIGN FIRM – Clutch.co Hails KARTS DESIGN as 2022’s Leading Album Cover Designer

Are you an up-and-coming artist that wants an amazing cover for your music? Looking for a team that can help you create impactful designs and art? KARTS DESIGN is here for you! Located in the heart of London, United Kingdom, our team is known for many things — branding, advertising, UX/UI, and graphic design to name a few. Among our focuses is helping artists and musicians tell beautiful stories through our designs.

With that in mind, it’s a huge honor for us to receive this wonderful recognition for our work. During the latest Clutch 2022 Leaders Awards, KARTS DESIGN was officially listed as one of the top album cover designers!

Clutch is an independent B2B review and market research site from Washington DC. Year over year, analysts from the platform evaluate thousands of service providers and ranks the best of the best from their respective categories. According to their 2022 findings, KARTS DESIGN makes it on their esteemed design directory and top 15 Leaders Matrix.

“Wow, this is a great honor for KARTS DESIGN. I would like to say a big thank you to the team at Clutch.co, for recognizing our work and rewarding us with the ‘Top Album Cover Designer’ award.” — Chief Executive Officer of KARTS DESIGN

Huge thanks to everyone who helped make this a reality for us, especially to our clients who took the time to review our services. If it weren’t for our clients’ generous support and empowering trust, we wouldn’t be celebrating this achievement. All of you deserve a warm round of applause. It’s truly an honor for us to serve as your trusted partner!

Moving forward, we will continue to deliver the highest quality of services and designs our clients deserve. The KARTS DESIGN team will continue going above and beyond!

Grow your business with eye-catching designs that sell and increase audience engagement. Make your brand highly valuable at first sight. Have a project in mind? Don’t hesitate to drop us a line and tell us more about it! We’re here for you!

Our ALBUM COVER DESIGNS

View all ALBUM DESIGN PROJECTS

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DESIGN IS THE MOST IMPORTANT THING IN THE WORLD! – really 🙂

Design is not only for beauty and aesthetics. Creative projects are intended, above all, for the common man. Designers enable each of us to browse the web, find information on instructions and brochures, choose food from a designed menu, feel good in a designed interior.

And much much more. Design affects every aspect of our lives and can make it easier or harder.

Besides, design is big business. Around 500 billion a year is spent on advertising – and advertising is all about creative, designed content. Design is essential to virtually every aspect of our lives, our business.

That is why we are trying hard to do our best. Design that looks great, but also works great.

Imagine a situation in which you go on the date of your dreams. The dream partner you have been dreaming about all night.

Now imagine buying a new car. You get behind the wheel, start the car, and drive away.  And what kind of car will it be? Why is it your dream car?

Ask yourself the key questions…

What do you focus on most?

What do you focus on first?

But what has all this to do with design? Let me explain…

You are probably among the 99% of people who first imagined the look of a car, the look of a partner. Looks are almost always the first thing we pay attention to. Not always the most important – but always the first.

You’re unlikely to want to drive a car you don’t like, or date someone you find ugly.

We are made to perceive, especially with our eyes. They transmit to us the most impulses and cause the greatest sensations. 

If you want to find out for yourself how sight affects your life, tie a scarf over your eyes and for one day perceive the world by omitting this almost most essential sense.

88% of perception is visual.

90% of the signals reaching your brain are images.

This is why it is so important to focus on visuals in the business. The business world is becoming more varied and diverse every year. We are moving our companies to a virtual platform, and as a result, we need to advertise our brand so that it stands out from the rest.

How do we take care of your brand image? 

If you have a Fiat, you don’t suddenly make it a Ferrari. The same applies to people. Do you want to become a supermodel? Wanting to is not enough! A proper diet and physical activity are just the seeds of all the systematic work.

It’s the same with your brand image. In order to present yourself on the page and attract customers, it has to be done at the highest level, and this requires years of experience and work.

85% of purchase decisions are influenced by the appearance of a product!

I don’t want to lie – you can not do it great yourself. 

It’s just like with anything else. It takes years of work and experience. Skills and knowledge.

At Karts Design we have gone through those years of learning, years of working for you!

All to present your business in the best possible way.

To turn a Fiat into a Ferrari in a few days!

To become a supermodel in a second! 

I always try to be honest with you, so I will tell you frankly – this is a promotional article 🙂

We can do a great job of presenting your company, showing your brand. We’ve been doing this for years – because we want to develop others, improve your business – and of course make money from it.

That’s enough self-promotion.

Now you can find out what you can do yourself to improve the perception of your business:

– Look after consistent and specific content that will best reach your audience

– Make sure your company shares helpful knowledge and interesting solutions

– Research, measure and improve – with data, you are in control, you can grow

– Dress it all up in beautiful clothes – with Karts Design  

REMEMBER – fine feathers make fine birds!

And most importantly…

Love what you do.

When others sense the passion in you, you will be able to provide the highest level of service. That’s when your product will have the most value. Contrary to the catchy title of this article, this is what will be most important.

Make your products and services look great and reach for the stars with us!

How to read colours? Insights that will revolutionise your content

Red is one of the most emotionally intense colours. This means that it is ideal for distinguishing all kinds of slogans such as ,,PROMOTION,, because sight first pays attention to this colour.Green is a colour closely related to security, so it is often used by banks.

The blue colour is used by companies that want to inspire the trust of their customers.

The black colour is characterized by elegance, leadership, and exclusivity.

Yellow is the colour of the sun, which is closely related to joy, happiness, intellect, and energy.

It was found that although yellow in large doses is the most tiring colour, it is also the most visible of all colours, as it is noticed by the human eye first.

Brown and beige are considered to be the colours of earth and wood, to which they owe their association with durability, timelessness, and trust.

Human reactions are more than 12% faster when a person is exposed to red, than in the case of another colour.

The intent of red increases blood pressure, while blue is supposed to have a calming effect.

Warm colours improve the mood and have a stimulating effect, while cold colors help to concentrate and distance the space.

In the presentation of photographs, black or grey backgrounds are used to expose other colours. 

Warm colours optically create the impression of getting closer to the viewer, while cold colours move away and “escape” towards the background.

As research shows, as much as 65% of customers consider colour to be the most important element when choosing products. 

In the literature on marketing and corporate image shaping, you can read about many colour combinations that are considered particularly beneficial and recommended. Each of them has a different ability to influence the customer and carries a correspondingly desirable message. 

Therefore, when using combinations, it is recommended that the colours used should be contrasting with each other, preferably in a combination of warm and cold. Too many colors on the packaging, in the logo, or on the website, for example, can cause communication noise, and the customer will get lost in the colour jungle.

Thank you for reading this article.

I hope you learned something interesting.

I am working hard to provide you with valuable and interesting knowledge – this is my gift.

🙂

Your gift could be to share this article on social media or show it to your friends – others can also gain knowledge and Karts Design can reach a larger audience and grow.

Thank you so much.

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Visuals in marketing – reach more and sell more

Learn how to use visual content in your marketing – it works really well, and can help you grow your business.

People following directions with text and illustrations do 323% better than people following directions without illustrations. (Springer)

Marketers rate visual marketing as: 49% –  Very Important 22% – Important, and 19% – say that their strategy is nothing without visual content. (Venngage)

Infographics have had the biggest increase in usage among B2B marketers in the last four years – now at 67%. (Content Marketing Institute)

Publishers that use visual content grow traffic 12 times faster than those who don’t.

In responses to a recent survey, 95% of B2B buyers said that they wanted shorter and highly visual content.

49% of marketers primarily use visual content on blogs and websites followed by social channels such as Facebook and Instagram. (Venngage)

When people hear information, they’re likely to remember only 10% of that information three days later. However, if a relevant image is paired with that same information, people retained 65% of the information three days later. (Brain Rules)

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Visual content online – 7 key facts that will change your business

Discover 7 amazing facts about visual content online – learn how to improve and develop communication with customers.

Over 70% of consumers in online shops believe that good graphics are more important than product information.

According to the analysis of over a million articles carried out by BuzzSomo, websites with graphic elements placed on average every 75-100 words are shared twice more often on social media.

It is very important that the website has a well-developed mobile version. About 19% of respondents declare that they use only their smartphones.

20% of customers, bring 80% profit, which is the universal value of the famous Pareto – 80/20 rule.

Teenagers spend about 7 hours a day in front of the screen and young adults spend 5 hours a day. 

Content on websites, enriched with graphics or photos, has 90% higher viewership.

Thank you for reading this article.

I hope you learned something interesting.

I am working hard to provide you with valuable and interesting knowledge – this is my gift.

🙂

Your gift could be to share this article on social media or show it to your friends – others can also gain knowledge and Karts Design can reach a larger audience and grow.

Thank you so much.

Subscribe to our newsletter to receive interesting and valuable content.

VISUAL BUSINESS – better business!

Learn how to grow your business through top-quality visual content – that sells, evokes specific emotions and specific actions in your audience.

Over 75% of eCommerce shoppers say product pictures are very influential when they’re deciding whether they want to buy a product online.

Dynamic images sell 32% more.

67% of consumers consider clear, detailed images to carry more weight than product information or customer ratings. (Source)

We have a visual memory, so we remember the graphic content faster and longer (65% of the information after 3 days.

The most common mistake when planning an advertising campaign is too much information placed on the screen.

Repeated exposure of the company logo makes it more memorable and recognizable, even after a long break from a given brand.

Airbnb‘s statistics confirm that with a good visual strategy, earnings increase by 40%, 24% more people book accommodation, and 26% increase the price of an average hotel night.

Experts, after thorough analysis, note that in the entire shopping chain the consumer has on average more than 12 times contact with the packaging and only 2-3 times with the product itself.

There are several rules in perceiving images. One of them is the balance rule. The optical focal points are at one-third of the distance from the edge. This is where our eyesight stops for longer when we look at a given image. This is the image space that is used to place a basic, short advertising slogan to maximize the chance that it will be noticed and remembered.

Building brand awareness is not only at our awareness level. Even if we are not able to reproduce the content of an advertisement, it still affects our subconscious.

Thank you for reading this article.

I hope you learned something interesting.

I am working hard to provide you with valuable and interesting knowledge – this is my gift.

🙂

Your gift could be to share this article on social media or show it to your friends – others can also gain knowledge and Karts Design can reach a larger audience and grow.

Thank you so much.

Subscribe to our newsletter to receive interesting and valuable content.

7 amazing facts about written content – how should writing LOOK?

How to make your texts convert better, attract a bigger audience? How to make them a pleasure to read, and to make your content 6 times more memorable?

Find out now:

Roughly 80% of readers only skim online content.

Posts that include images produce 650% higher engagement than text-only posts.

Our brain processes images 60,000x faster than text.

Visuals increase the desire to read content by 80%. People can follow instructions 323% better when visuals are used.

People can recall 65% of the visual content they saw three days later.

91% of people like visual content over written content.

Thank you for reading this article.

I hope you learned something interesting.

I am working hard to provide you with valuable and interesting knowledge – this is my gift.

🙂

Your gift could be to share this article on social media or show it to your friends – others can also gain knowledge and Karts Design can reach a larger audience and grow.

Thank you so much.

Subscribe to our newsletter to receive interesting and valuable content.

How our projects are created?

In our projects we combine knowledge from:

Design – Photography – Technology – Business – Psychology – Sales Techniques –  Social Science – Strategy Development – Creative Thinking 

Our projects are not only the most visually attractive, but also reach the audience, achieve their goals, have a specific impact, affect emotions.

Karts Design’s projects can most accurately respond to your needs and develop your business.

How does it look technically?

In the beginning, there is always an idea… Not exactly.

In the beginning, there is always needs analysis. Background knowledge. Learning about your business.

Then there is an idea.    

Actually several ideas. Sometimes even a lot of ideas, until we find that one right idea, according to which the whole project can be created.

Then we start to build, the mood board, the idea board, the main concepts and the style of the project.

Upon approval, we start to build a project.

The building stage looks different depending on the type of project.

Below are some Virtual Photography projects.

KARTS DESIGN Virtual Photography – pdf

Thank you for reading this article.

I hope you learned something interesting.

I am working hard to provide you with valuable and interesting knowledge – this is my gift.

🙂

Your gift could be to share this article on social media or show it to your friends – others can also gain knowledge and Karts Design can reach a larger audience and grow.

Thank you so much.

Subscribe to our newsletter to receive interesting and valuable content.

Do women rule the world?

Read 8 astonishing facts about women’s influence on the global economy, purchasing decisions, sales, and marketing.

PR specialists estimate that women account for 80% of the world’s purchasing power.

Women are the key to marketing through referrals to others. On average, a woman will recommend a product to 20 other people.

In America, 80% of women decide on the shopping list for their home.

According to a study by Boston Consulting Group, women control the majority of all expenses (91% for buying a house or flat, 94% of expenses for home furnishing, 92% for holidays, 60% for buying a car).

70% of travel consumers are women.

85% of women say that if they like a brand, they will remain loyal to it. 40% of businesses in the United States are women-owned.

Women now drive the world economy.

Globally, they control about $20 trillion in annual consumer spending, and that figure could climb as high as $28 trillion in the next five years. (Source)

Thank you for reading this article.

I hope you learned something interesting.

I am working hard to provide you with valuable and interesting knowledge – this is my gift.

🙂

Your gift could be to share this article on social media or show it to your friends – others can also gain knowledge and Karts Design can reach a larger audience and grow.

Thank you so much.

Subscribe to our newsletter to receive interesting and valuable content.